Yamaha Motor Corp., USA, has announced $30,000 in funding to All Kids Bike, covering the cost for six programs teaching kids in Georgia and California public schools? kindergarten Physical Education (PE) classes how to ride bikes. With the grant provided through the Yamaha Outdoor Access Initiative (OAI), Yamaha joins the national movement helping kids transition from digital screens to going outside and learning important life skills, along with building confidence and coordination that feeds into lifelong enthusiasm for outdoor recreation.

?With kids in the U.S. spending an average of seven hours a day on a digital screen, it?s never been more important for companies like Yamaha to invest in the future of outdoor recreation by getting our youth off of the devices and participating in healthy and fun activities to increase their confidence, instill valuable life lessons, and simply enjoy all the outdoors has to offer,? said Steve Nessl, Yamaha?s Motorsports Marketing Manager.
?Research shows approximately seventy-five percent of kids won?t even ride a bicycle one time this year,? said Ryan McFarland, All Kids Bike founder, who helped Yamaha employees deliver bikes to Morris Elementary in Cypress, California, last month. ?We believe it?s critical for the future of our kids and our communities to change that stat, so All Kids Bike is on a mission to teach every kid in America how to ride a bike in kindergarten PE class. We share a common goal with the Yamaha Ou...