Triumph is going all-out to conquer every sector of the motorcycle market. The Triples and Tigers are approaching icon status, and the new Bonnevilles are selling as fast as the factory can make them.
It must have been tempting to take a breather, but Hinckley is now pushing into uncharted territory: A couple of hours ago here in London, it revealed the new Bonneville Bobber to the world?s press.

The Bobber is even more retro than the regular Bonneville, and if you?ve seen the spy shots, rest assured that it looks way better in the metal.
It also embodies the bobber spirit more authentically than anything Harley or Indian have produced in recent years.

It?s easy to forget that in many countries, especially the USA, there?s just as much interest in bobbers as cafe racers or scramblers. So it?s a potentially lucrative move for Triumph?and critical to get ?right.? Let?s start at the back, literally: the Triumph Bobber has taken the classic ?softail? route, hiding the rear shock under the seat. It?s similar to the setup that Harley-Davidson has been using since the FXST of the mid 80s, but with a more appealing ?swing cage? on view.

Harley?s Softails (and the Japanese facsimiles that followed) have always looked more like chunky cruisers, rather than true, cut-down bobbers. Triumph?s approach is more authentic straight out of the box, eschewing the enormous rear fenders of its stateside cousins, for a simpler 1940s-style treatment.
The simplicity of the styling and pa...