ON THE GAS. Tattoo Customs? ?Blue Velvet? BMW R80RT Cafe Brat
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Written by Martin Hodgson
Forget the disco-era 1970s or even the golden age of the Renaissance, turns out men have been strutting the streets wearing colourful velvet since 200 BC in China. Personally I’ve never got the trend; unless you’re the legendary American pimp, Bishop Don ‘Magic’ Juan, then you’re probably best leaving the velvet in the draw! Thankfully there’s no goblets, canes or seedy side streets here, just a perfect stripped down and sleek 1985 BMW R80RT. From the creatives minds at North Carolina’s Tattoo Customs comes ‘Blue Velvet’, the only kind that will make anyone look good!
The workshop is unlike most others, ?Born in Tattoo Projects ad agency, Tattoo Motorcycles applies the same principles of creative strategy and showmanship to customs as we do to making creative brand campaigns for our clients. Any given day at Tattoo, bikes are being built alongside TV spots, digital campaigns, print ads, and package design. This kind of creative influence produces bikes with an unusual and memorable style,? owner Rudy Banny explains.
Having already built a bunch of sweet BMW R series bikes, Rudy took to Craigslist to find a new donor, when he stumbled across this ’85 model. Sure it had seen better days, but with the popularity of bimmers now even a wreck can run a fair price. With the bike secured the goal was to restore it back to excellent running order and then bring out the soul of the machine; big...
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