MV Agusta plans to focus its efforts over the next five years on developing the company’s sales and service network while investing in product development and its efforts in digitalization and technological innovation.
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MV AGUSTA SECURES FUNDING TO EXECUTE ITS 5 YEARS PLAN
Varese, 2nd October 2019 – The historic Italian company MV Agusta, a global player in the production of premium motorcycles, has just announced its 5 years business plan.
The capital to support the execution of the plan, as well as achieve the consolidation and growth of the company, is entirely provided by the Sardarov family, MV Agusta?s shareholder.
The business plan aims at reaching a sales volume of over 25,000 motorcycles in the 5-years frame along with investments in both a new premium and medium capacity range, which will enable the company to extend the availability of MV Agusta products to more customers, thereby significantly increasing sales volumes. In the three-year period 2019-2021 the industrial plan also provides for a strong investment in the global distribution network, focused primarily on Europe, Asia and the USA.

MV Agusta is starting production of the new ?Hyper-naked? model, the Brutale 1000 Serie Oro, voted “the most beautiful motorcycle in the show” at Eicma 2018 as well as the Superveloce 800 Serie Oro. Both models will be produced in only 300 units, all of which have been sold-out online in just a few days. They will be delivered...