Hot Wheels x Super73 Unveil E-Bike Collaboration
Who doesn’t like Hot Wheels"
Begin Press Release:
HOT WHEELS x SUPER73 UNVEIL INSTANTLY COLLECTIBLE, LIMITED EDITION E-BIKE AND DIE-CAST
SUPER73® ? the American lifestyle adventure brand specializing in electric motorbikes ? has partnered with Hot Wheels, the global powerhouse leader of vehicle culture, to create the Hot Wheels x SUPER73-RX.
Available in a strictly limited edition of just 24 units, these unique SUPER73-RX e-bikes have been built to allow the biggest SUPER73 fans to celebrate the incredible legacy of Hot Wheels. As the world?s leading vehicle franchise, Hot Wheels is the #1 selling toy globally, engaging fans through immersive live events, digital gaming and is the #1 rated Boys Toy Brand on YouTube. As such, the collaboration is guaranteed to become an instant and highly sought-after collectible for fans of both California-based brands.
The project is based on the SUPER73-RX, which is the electric bike company?s flagship model. The RX is equipped with many industry-leading features, such as a powerful 960 watt-hours battery with four riding modes selected via the SUPER73 smartphone app. It also has a powerful four-piston aluminum front brake caliper, an inverted and adjustable coil spring fork with air assist, as well as an adjustable rear mono-shock, all housed in an aluminum-alloy frame.
Building on this highly capable platform, the collaboration bikes have been fully customized to celebrate the influence of Hot Wheels on two- and four-...
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