Kokoro means heart. Soichiro Honda is bracketed here by Dave Mungenast and his wife Barbara, who started a Honda motorcycle dealership in St. Louis, Missouri, in 1965. Dave M. sounds like he was quite a guy; Green Beret, racer, adventure motorcyclist before there was such a category, and a risk taker who took at least one very good one. Later came Honda cars, then an Acura dealership… all three of which are still hawking Hondas in St. Louis. Honda sent us a couple of really nice 6-minute videos, packed with Mungenast nostalgia and classic Hondas. 

If you find yourself in St. Louis, though, what you really need to do is track down the Mungenast Classic Museum, which houses all manner of motorcycles besides Honda, and more than a few classic automobiles as well.
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Honda Press Release:

January 23, 2020 ? TORRANCE, Calif.

Like a time machine transporting viewers back to an earlier era, the newest videos in the Honda Kokoro series take visitors on a virtual visit to original style Honda showrooms of the 1960s and ?70s, as seen at the Mungenast Classic Automobiles & Motorcycles Museum. The Honda Kokoro video series celebrates the heritage, culture, people and products that make Honda unique. ?Kokoro? means heart in Japanese.
Last year marked Honda?s 60th...