Harley-Davidson To Debut 2021 Models Via Global Digital Event – And You’re Invited
The Pan America is slated for its own separate reveal in February.
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Throughout Harley-Davidson?s 118-year history, the brand has never before brought the entire world together to experience the debut of all-new Harley-Davidson motorcycles. On Jan.19th, 2021, that all changes with a single virtual event. During H-D 21, the company?s first virtual launch experience, Harley-Davidson will announce new 2021 motorcycles, parts and accessories, riding gear and apparel.
Those who participate will hear from Harley-Davidson leadership, product experts, and passionate enthusiasts who are leading and shaping the industry on all that?s coming to Harley-Davidson dealerships in 2021.
To take part in the H-D 21 virtual launch experience, register now at www.H-D.com/21. New Approach to Product Launches
The global virtual launch is part of the company?s streamlined and overhauled approach to bringing products to market for customers. Earlier this year, Harley-Davidson announced significant shifts including streamlining its planned product portfolio by 30 percent, shifting it?s new model year debut to align with the start of the riding season and amped-up marketing efforts to drive desirability and maximize impact in the market
?We?re thrilled to bring the world together virtually to showcase the inspiration and passion behind our 2021 motorcycles, including a glimpse of our first adventure touring motorcycle, Pan America,? said VP Marketing Theo Keetell. ?We look fo...
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