On top of the record sales in the U.S. announced last week, BMW announced it also set an overall company record for worldwide sales, with 164,153 motorcycles sold in 2017. This represents BMW’s seventh consecutive year of sales growth, including an impressive 13.2% increase on the 145,032 units sold in 2016. BMW will need to maintain this momentum if it hopes to reach its stated goal of topping 200,000 motorcycles sold by 2020.
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Seven in a row. BMW Motorrad achieves seventh all-time sales high in succession in 2017
Worldwide deliveries increase by 13.2% to 164,153 vehicles. BMW Motorrad continues on its path of growth. Focus on new markets and continue with model initiative
Munich. BMW Motorrad sold more motorcycles and maxi scooters in 2017 than ever before. Compared to the previous year, deliveries increased by 13.2 %. As of December 2017 a total of 164,153 vehicles (previous year: 145,032 units) were supplied to customers. Stephan Schaller, General Director of BMW Motorrad: ?2017 was another very successful year for BMW Motorrad. We achieved a sales record for the seventh time in succession. I would like to thank our customers most sincerely for the enormous trust they have placed in us.
With this next sales record, BMW Motorrad takes another great step towards reaching its planned 200.000 units sales target in the year 2020.
As Schaller says: ?The 2017 sales figures once again show that our motorcycle strategy is taking effect. And we have a g...