Harley-Davidson’s future plans include motorcycles in new segments, like the Pan America, a prototype adventure bike planned for 2020.
In an unexpected move by a company that?s normally conservative in terms of product development and tight-lipped in terms of future models and strategies, Harley-Davidson has announced a sweeping ?More Roads to Harley-Davidson? growth plan for the next several years.
?The bold actions we are announcing today leverage Harley-Davidson?s vast capabilities and competitive firepower?our excellence in product development and manufacturing, the global appeal of the brand and of course, our great dealer network,? said Matt Levatich, president and chief executive officer, Harley-Davidson, Inc. ?Alongside our existing loyal riders, we will lead the next revolution of two-wheeled freedom to inspire future riders who have yet to even think about the thrill of riding.? This prototype Streetfighter shows that Harley-Davidson has its eye on the competitive naked sportbike market.
The More Roads to Harley-Davidson plan focuses on three areas:
New Products

While Harley-Davidson will continue to develop and improve upon its lineup of cruisers and tourers, it will also expand into ?a broad spectrum of price points, power sources, displacements, riding styles and global markets.?

There will be a new modular 500cc to 1250cc middleweight platform that will cover three model segments and include four displacements, starting with the Pan America 1250 advent...