The Ducati Unica program kicks off right here in sunny California. Interested" You better sign up quick. With one Ducati Unica slot available per quarter, we imagine they’ll go fast. 
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Introducing Ducati Unica: No Other Ducati in the World Like Yours

Ducati Unica is the customization program dedicated to those who wish to have a Ducati like no other in the world
Direct interaction with the designers of the Centro Stile Ducati ensures the possibility of interpreting the dreams of Ducatisti according to Ducati’s stylistic canons
Precious materials, exclusive finishes and special colors give life to a unique and one-of-a-kind motorcycle
First pilot project in North America featuring number 500 of 500 Superleggera V4 was showcased at Ducati Newport Beach event in California
Borgo Panigale, Bologna, January 27, 2022 – Ducati announces the creation of Ducati Unica, the new customization program dedicated to those who want to design and build their own exclusive and unique motorcycle.

With Ducati Unica, the Centro Stile Ducati opens its doors to Ducatisti and accompanies them in the realization of their dream: to collaborate directly with designers and technicians to create a motorcycle that will be a unique piece in the world.
Each stage of the creation of the bike will be documented and will see the involvement of enthusiasts, from the first sketches to the photos of delivery. With the support of Ducati professionals, the customi...