We’re in constant awe of the Japanese custom motorcycle scene. Our compadres in the Land of the Rising Sun have an approach to customization that’s as unique as their culture?hallmarked by unrivalled levels of creativity and craftsmanship. But thanks to geographic and linguistic limitations, it’s a world we mostly admire from afar.
The Yokohama Hot Rod Custom Show is the best of Japan’s custom moto (and hot rod) scene, distilled down to a potent one-day hit. And last Sunday, I was there to take it all in.

Also known simply as the Mooneyes show?after the company that’s been organizing it for 27 years?it’s a must-attend event. Roughly 300 motorcycles, and twice as many cars, cram into the Pacifico Yokohama convention center. And an estimated 15,000 spectators pour through the doors. It attracts the biggest names too, both domestically, and from across the water. Kengo Kimura of Heiwa showed off his BMW R75/6. Kaichiroh Kurosu of Cherry’s Company brought along a chopper that floored me. And Shiro Nakajima of 46Works revealed two knockout builds that we?ll showcase soon.

Winston Yeh of Rough Crafts (above) popped over from Taiwan. Go Takamine of Brat Style, Shinya Kimura (below left) and Roland Sands (below right) all made the trip from California.

Countless bikes from smaller builders were strewn between the big names, making it impossible to take every detail in. And there was a lot of detail: from exquisite paint jobs and pin...